Certified Internet Web (CIW) Professional Practice Exam

When informing multiple employees about a sudden change, what is the most efficient method of communication?

1. Call each stakeholder and leave a message with the address of the hotel.

2. Update the meeting agenda with the hotel information.

3. Send a text message with the hotel information to the mobile phone of each traveler.

4. Post an announcement to the company's Web site with the new hotel information.

The correct answer is: Send a text message with the hotel information to the mobile phone of each traveler.

The most efficient method of communication in this scenario is to send a text message with the hotel information to the mobile phone of each traveler. This approach allows for immediate delivery and ensures that each employee receives the crucial update in real-time. Text messaging is a direct form of communication that enables quick dissemination of information, especially important during sudden changes. Employees can easily access information on their mobile devices, which they typically have with them at all times, increasing the likelihood of them receiving and acknowledging the message promptly. Other methods, such as calling each stakeholder, could be time-consuming and might result in missed messages if stakeholders are unavailable. Although updating a meeting agenda might provide pertinent information at a later time, it lacks immediacy in terms of conveying urgent changes. Posting an announcement to the company's website could lead to delays in communication as employees might not check the site regularly or might miss the update altogether. Thus, sending a text message is the most effective method for ensuring that all employees have timely access to the necessary details.